Great year for Ireland Tourism, ‘Screen Tourism’ partly responsible for the success

Tourism Ireland says it has been a great year for Tourism with more people travelling to Ireland.

Besides the several promotional initiatives (Ireland’s Ancient East, the Wild Atlantic Way) & increased access due to new flights, Screen tourism generated by the Star Wars movies and the Game of Thrones TV series, is also being credited for attracting visitors.

“Screen tourism will remain a priority in the coming years, in order to maximise the potential such productions can bring to the sector,” Tourism Ireland CEO.

Watch: Ireland’s Ancient East

Also Read: Bollywood films shot in Ireland

Tourism Ireland Gets Actor Richard Grant to Promote Donegal in Tourism Film

Tourism Ireland recently got actor Richard E Grant (English actor, screenwriter, and director) to feature in a tourism film promoting Donegal and the Wild Atlantic Way. The short film will be used to highlight the island of Ireland to holidaymakers in Great Britain.


In the film, you can see popular attractions along the Wild Atlantic Way, such as Fanad Head Lighthouse and the Slieve League Cliffs.

The film is aimed at prospective visitors to come to Ireland and experience the world’s longest defined coastal touring route. Tourism Ireland wants to attract tourists for holidays and short breaks in Donegal and Ireland.

Also Read: Bollywood films shot in Ireland

Richard E Grant says that the Wild Atlantic Way is “a route where you can truly lose yourself in the best of ways” and he invites viewers to come and discover “Slieve League’s abundant untamed beauty”.

You can checkout the video at tourism ireland.

Watch: Ireland’s New Wild Atlantic Way TV Ad (this is an earlier film)

External Links

Official Website of Tourism Ireland