Bollywood film industry to invest a whopping Rs.300Cr. in “launch fund” that will be used to launch star kids.
Aspiring actors who do not belong to a film family may find this news a bit discouraging. The Industry will be launching several star kids in the next 18 months, thereby exhausting its financial, and even creative, bandwidth.
The star kids who’re gearing up for their launch include Jahnvi (Sridevi/Boney Kapoor), Sara (Saif/Amrita), Karan (Sunny/Pooja Deol), Ahan (Suneil/Mana Shetty), Aadar (Rima/Manoj Jain), Ahaan (Deanne/Chikki Panday), Ishan (brother of Shahid Kapoor).
Most of these star kids will go on to star in Karan Johar’s (Dharma Productions) & Sajid Nadiadwala’s films. Sunny Deol will be launching his son in his home production. Aditya Chopra will be launching Aadar Jain (Ranbir Kapoor’s cousin)
In fact, after the success of ‘Student of the Year’, Karan Johar is emerging as the most sought after godfather to aspirants in the industry. He provided the perfect launch to Siddarth Malhotra, Alia Bhatt & Varun Dhawan.
Before ‘Student of the Year’, Karan Johar had only worked with huge stars, but his gamble of working with newcomers paid off handsomely.